Product Focused Education (PFE)

Informative sessions and workshops led by your favorite exhibitors

Each class offers a deep dive into a specific product or service, giving you expert brand knowledge that you can leverage for your business.

Specializing is one way to stay at the top of your game, and to be as profitable as possible. 

As the Premier Event for Wellness Education, IECSC is pleased to offer Product Focused Education (PFE) included with your Exhibit Hall pass for no additional charge.

Savanna Boda on The Studio Stage

Access free education from some of the biggest conference speakers and hottest exhibitors, right on the show floor. Enjoy intimate discussions and in-depth demonstrations, with no pre-registration required.

Learn More About Product Focused Education

Included with Admission
Not only can you find Product Focused Education right in the Exhibit Hall, they are also free with your pass!
Explore the Product Focused Education schedule in advance, or choose your sessions when you arrive. Each class is space-available entrance, so all you have to do is show up.
Exhibitors will teach you how to leverage their tools, products and services for optimal profitability in your business.
With dozens of exhibitors offering Product Focused Education, there are lots to choose from with topics appealing to professionals at every stage of their careers. Learn something new or fine-tune your skills!

Conference Versus Product Focused Education

What's The Difference?

Conference Education

Product Focused Education

Also known as

Curated, education developed to help your business prosper

PFEs or free education

Presented by

Successful industry leaders and influencers


What you'll learn

Actionable insights to use immediately, curated by American Spa

Product or brand specific knowledge and how to leverage it for your business.

When to register

In advance. Space is limited and prices increase onsite.

Not needed. Just show up onsite. No pre-registration required.

Cost to attend

Additional fee required. No need to purchase an additional Exhibit Hall pass, as it is included with purchase of class.

Included with your Exhibit Hall Pass.

Where the Spa and Wellness Industry Gathers!